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Framekit vs Linktree is a comparison about what happens after the tap. Both will put your links on a clean page in a few minutes, and both will collect an email address. What separates them is where that page lives, how many pages you get, and how much of each sale you keep.
Linktree is the default for a reason. It is fast, it is familiar, and the people tapping your bio link already know what a Linktree looks like.
But a Linktree page always lives at linktr.ee, it is one page, and its digital-product fees run from 12% on the free plan down to 0% only at the top of its range, according to its own pricing table.
A link-in-bio tool is a hosted single page that collects the links you cannot fit in a social profile, and in 2026 most of them also sell products, courses and bookings.
Framekit is an AI website builder that publishes a multi-page site, on your own domain from its Starter plan, with client galleries, video review, Slides decks and a digital-download store in the same account.
Linktree is the better choice if you want the fastest, most recognisable link page and you sell little or nothing, since its free plan includes unlimited links and email and phone sign-ups.
Framekit is the better choice if your work is the product: the link page, portfolio and store are one site on your own domain, which Linktree does not offer on any plan, and the sale fee runs 5% on Free and Starter, 3% on Pro and 0% on Business, where Linktree's table lists 12% on Free and 9% on Starter and Pro.
Full disclosure: Framekit is our product. Linktree facts come from Linktree's pricing page and Help Centre, read on 12 October 2026; its pricing page showed prices in euros for our region. We describe both tools by what their makers publish and claim no hands-on test.
What changed in this October 2026 update: the earlier version said Linktree charged 9% on every plan below Premium.
Linktree's pricing table now lists 12% on Free and 9% on Starter and Pro, while its Pro plan card says "Sell and earn with 0% fees".
We re-verified every figure, show both readings below, removed a claim that we had run test sales on both platforms, and corrected a line that said Framekit buyers check out on your own domain; Framekit checkout is a hosted framekit.ai page.
The studio example now also says who on a Framekit account can do what.
How This Comparison Was Built
This comparison rests on each company's published pricing and help pages plus fee arithmetic you can redo, because in the link-in-bio category the decisive numbers are a percentage and an address, and both are printed on the vendors' own pages.
Sources. Linktree's pricing page, including its plan cards and feature table; its Help Centre articles on transaction and processing fees, selling digital products, and custom domains.
Framekit's pricing page and product pages. For a photographer's or studio's outside services, the pricing pages of Pixieset and Frame.io. All read on 12 October 2026.
Currencies. Linktree localises prices and showed euros for our region: Starter at €4.50 a month billed yearly, Pro at €10.50 and Premium at €27.50. Framekit prices are in US dollars. We keep each in its own currency rather than guess an exchange rate.
Not claimed. No hands-on builds, test purchases or conversion figures for either tool.
Framekit vs Linktree at a Glance
Linktree is the faster, more recognisable link page and Framekit is the owned site with a store and client tools behind it, and this table shows the published facts on the rows that decide it: fees, domains, pages and what each one can deliver.
| Framekit | Linktree | |
|---|---|---|
| Plans, billed yearly | Free; $7, $15 or $31 a month | Free; €4.50, €10.50 or €27.50 a month |
| Your own domain | Starter and up | Not offered on any plan |
| Pages | 10 on Free, 30, 200 or unlimited | One link page, plus product pages |
| Digital-product fee | 5% Free and Starter, 3% Pro, 0% Business | 12% Free, 9% Starter and Pro, 0% Premium in the feature table; the Pro card says 0% |
| What you can sell | Digital downloads | Digital products, courses, bookings; paid communities in the US |
| Client galleries | Unlimited, photo and video | Not offered |
| Video review | Every plan | Not offered |
| Email collection | Contact and booking forms, 500 to unlimited a month | Email and phone sign-ups on every plan |
| Social tools | Not offered | Scheduling and Instagram auto-replies on Premium |
| Branding removed | Starter and up | Pro and up |
Where Linktree Wins
Linktree wins on speed, familiarity and social reach: its free plan already handles unlimited links and sign-ups, audiences recognise the format at a glance, and its paid plans add social scheduling, Instagram auto-replies and selling formats such as courses that Framekit does not offer.
Familiar at the moment of the tap. Linktree says more than 70 million people use it, and a visitor arriving from a bio link knows what to do on a Linktree page instantly. A fuller site asks for a fraction of a second more attention.
A capable free plan. Linktree Free includes unlimited basic links and email and phone sign-ups. If you never sell through it, no fee ever applies, and it costs nothing.
Social tools Framekit does not have. Premium adds social media scheduling, Instagram auto-replies to comments and DMs, link rules and routing, all-time analytics and data export. Framekit has no social scheduling or DM automation.
More ways to sell. Linktree sells digital products and courses, lists bookings among its selling features, and offers paid communities in the US. Framekit's store sells digital downloads only, with no courses, memberships or communities.
A possible zero on Pro. If the "Sell and earn with 0% fees" line on Linktree's Pro card is what applies to your account, Pro at €10.50 a month billed yearly is the cheapest zero-fee option in this comparison.
Check it in your dashboard before relying on it, because the same page's feature table lists 9% for Pro.
Verdict: if your bio link is a list of places to find you and money rarely moves through it, Linktree is the right tool. Our Linktree vs Beacons and Carrd vs Linktree comparisons cover the other common choices.
Where Framekit Wins
Framekit is an AI website builder that turns the bio link into a real site on your own domain, with a portfolio, client galleries, video review, decks and a store behind it, so it wins for any creator whose link has to win commissions or sell files rather than only route traffic.
Your own address. Linktree's Help Centre says it does not offer a custom domain to replace the linktr.ee URL, and suggests a redirect link instead.
Framekit puts the site on your own domain from Starter at $7 a month billed yearly, so every tap builds your name rather than a platform's, and the link on a printed card never has to change.
Pages rather than a list. The Free plan publishes 10 pages, Starter 30, Pro 200 and Business unlimited, each with its own title and description, so a project page or a services page can be found in search on its own.
A fee that falls to zero sooner in the range. Framekit's store takes 5% on Free and Starter, 3% on Pro and 0% on Business. Against Linktree's feature table, that is 7 points less on the free plans and 6 points less on Pro.
Client work Linktree never touches. Unlimited client galleries with photo and video, frame-accurate review links, unlimited Slides decks for media kits and proposals, and one storage pool for all of it: 10GB on Free, 50GB on Starter, 300GB on Pro and 2TB on Business.
Verdict: for a creator who is hired, delivers work or sells files, Framekit turns the link in bio into the business itself.
Setting Up: A Styled Link List or a Site
Linktree gets you to a finished page faster because there is less to decide, while Framekit takes a little longer because it builds a site, and the extra minutes buy pages, an address and tools that a link list cannot hold.
On Linktree, you add links, pick a theme and you are live.
Paid plans widen the styling: Starter adds personalisation and unlimited featured links, Pro adds custom designs and removes the Linktree logo, and Linktree's pricing page lists extras such as animated links, scheduled links and video backgrounds across its paid tiers.
Everything stays inside one vertical column, which is exactly why it reads so quickly on a phone.
On Framekit, you describe the site or upload a screenshot of a page you like, and the AI drafts a homepage, sections and copy in your site's style, using templates built with AI and trained by senior designers.
The homepage can be as simple as a stack of links; the difference is that the project, services and contact pages behind it are real pages. The Free plan gets a starter set of templates, and the full library opens on paid plans.
The trade in one line. If the page is a signpost, Linktree's simplicity is the feature. If the page is where a client decides to hire you, a short homepage with a portfolio and a contact form behind it does more work than any list.
The Fees, Worked at Three Volumes
Linktree's digital-product fees run 12%, 9%, 9% and 0% across its plans in its own feature table, while Framekit's run 5%, 5%, 3% and 0%, so at any sales level below Linktree Premium a Framekit plan keeps more of each sale, and at high volume both tools' zero-fee plans cost about the same.
Here is the arithmetic for one $29 product, over a year, with Stripe's processing left out because it applies on both: Linktree's help centre lists 2.9% plus $0.30 per purchase and $0.25 per payout.
Linktree plan prices are shown in euros as its pricing page displayed them; fees on sales are in dollars.
| Monthly sales | Linktree Pro at 9% (table) | Linktree Premium, 0% | Framekit Starter, 5% | Framekit Pro, 3% | Framekit Business, 0% |
|---|---|---|---|---|---|
| $300 | €126 plus $324 in fees | €330 | $84 plus $180 = $264 | $180 plus $108 = $288 | $372 |
| $1,000 | €126 plus $1,080 in fees | €330 | $84 plus $600 = $684 | $180 plus $360 = $540 | $372 |
| $3,000 | €126 plus $3,240 in fees | €330 | $84 plus $1,800 = $1,884 | $180 plus $1,080 = $1,260 | $372 |
How to read it. At $300 a month, Linktree Pro's fees alone, $324 a year, exceed the whole cost of Framekit Starter.
At $1,000 and above, the real contest is between the two zero-fee plans, Linktree Premium at €330 a year and Framekit Business at $372, which land close together depending on the exchange rate, so choose between them on features rather than fees.
And if Linktree's Pro card is right that Pro sells at 0%, Linktree Pro at €126 a year beats every Framekit plan on fees alone.
Run it yourselfmultiply last month's product sales by 12, then by your Linktree plan's rate, and add the plan price. Compare with Framekit Pro at $180 plus 3%, or Business at $372 with no fee.
On yearly billing, Framekit Starter and Pro cost the same at $400 a month in sales and Pro and Business at about $533; on monthly billing those points are $500 and about $667.
How Each Store Actually Works
Both stores take card payments through Stripe and leave you responsible for refunds, but they differ on what you can sell, who holds the checkout page, and what you get for the fee, which matters more than the percentage once you sell regularly.
Linktree. Its Help Centre says digital products and courses are sold in selected countries, 35 at the time of reading, at prices from $1 to $10,000.
Payouts go to your bank on a daily, weekly or monthly schedule through Stripe, and refunds and disputes are handled entirely in your Stripe Dashboard. Linktree also displays Shopify, Spring and Bonfire store products on your page.
Framekit. Every plan sells unlimited digital downloads, from presets, LUTs and templates to ebooks and guides, plus free lead-magnet products.
Payment runs through Stripe Connect as direct charges into your own Stripe account, which makes you the merchant of record, so VAT and sales tax are yours.
Buyers download instantly and can return for their files; order emails carry links valid for 7 days that you can resend. The fee is charged on the post-discount price and kept on refunds. Discount codes open on Pro.
Checkout is a hosted framekit.ai page with your name and logo and a "Powered by Framekit" line, and a buy link works anywhere without a site.
What Framekit does not sell. Physical products, subscriptions or memberships, courses, communities, license keys and pay-what-you-want pricing. A creator whose income is a course or a paid community should weigh that before anything else.
The Work Around the Site
The bio link is usually where a client's journey starts, not where it ends, and the galleries, review links and decks that follow are where Framekit does work a link-in-bio tool was never designed to do.
Client galleries
A shoot goes to the client as one link holding photos and video together.
They heart favourites, filter to them, and download everything or only the picks; a PIN on downloads can sit on top of the gallery password, and photos can carry your watermark.
Photos go up to 100MB and videos from 500MB on Free to 3GB on Business. Paid plans serve galleries on your own domain. Not offered: print ordering, client uploads or a native gallery app.
Video review
For creators who make videos for brands, a review link lets the client leave notes at the exact frame, draw on the shot and reply in a thread, with no account.
Versions stack with their notes kept, and each round carries a status through to approved. Review videos run up to 2 hours; comment attachments open on Pro. Not offered: side-by-side version compare or editing-suite panels.
Slides for media kits and pitches
A media kit, rate card or brand pitch can live in the same account as the site.
Describe it and the AI asks up to three quick questions, picks a style and colour theme, asks for your real numbers, proposes an outline for your OK, and builds the slides with speaker notes, leaving placeholders for anything you did not supply.
Share a link or export a PDF on every plan. A Framekit media kit does not update itself from your social accounts; you refresh the numbers.
What Each Setup Costs in Year One and by Year Three
For a creator who sells, Framekit costs less than Linktree's mid plans on fees alone, and for a photographer or a studio it replaces the gallery and review services a link page sends clients to, which is where most of the difference in the totals below comes from.
Assumptions you can change: yearly billing, prices read on 12 October 2026, prices held flat for three years, domain registration left out, and card processing left out because Stripe charges it on both platforms' sales.
Linktree plans are in euros as displayed; everything else is in US dollars. Linktree fees use its feature-table rates.
Pixieset's client gallery plans list Plus at $16 a month billed yearly with 100GB, and Frame.io's pricing page lists Pro at $15 per member a month on monthly billing, with annual billing saving 13%.
| Creative | Framekit setup | Framekit year one | Framekit by year three | Linktree setup | Linktree year one | Linktree by year three |
|---|---|---|---|---|---|---|
| Creator selling $6,000 a year of templates | Pro ($180) plus 3% fee ($180) | $360 | $1,080 | Premium, 0% fee | €330 | €990 |
| Same creator, Linktree Pro instead of Premium | Same as above | $360 | $1,080 | Pro plus 9% fee ($540) | €126 plus $540 | €378 plus $1,620 |
| Photographer, about 80GB of galleries live, 40 preset sales at $25 | Pro, 300GB ($180), plus 3% fee ($30) | $210 | $630 | Pro, 9% fee ($90), plus Pixieset Plus ($192) | €126 plus $282 | €378 plus $846 |
| Studio of 3, review on every job, link page plus galleries | Business, 2TB ($372) | $372 | $1,116 | Premium plus Frame.io Pro for 3 ($540) plus Pixieset Plus ($192) | €330 plus $732 | €990 plus $2,196 |
What the totals do not show. Linktree Premium also brings social scheduling, Instagram auto-replies and all-time analytics, which a creator selling to an audience may value more than any fee difference.
Frame.io Pro brings 2TB of storage plus 2TB per extra member and passphrase-protected shares that Framekit review does not have. Pixieset galleries can take print orders; Framekit galleries cannot.
On Framekit, the studio's account holder uploads every cut and owns the galleries, while the other two edit only the website and clients comment without an account.
And if Linktree Pro's 0% card applies to you, the first Linktree row drops to €126 a year with no fee.
Which Tool for Which Job
Linktree and Framekit overlap on one job, the page behind your bio link, and split on everything else, so the clearest way to choose is to list what your link has to do this year and give each job to the tool that does it natively.
| Job | Better tool | Why |
|---|---|---|
| A list of links that audiences recognise | Linktree | Familiar format, unlimited links on Free |
| Scheduling posts and auto-replying on Instagram | Linktree | Both on Premium |
| Selling a course or a paid community | Linktree | Courses, and communities in the US |
| A link that lives on your own domain | Framekit | Linktree offers no custom domain |
| A portfolio with a page per project | Framekit | 10 pages free, up to unlimited |
| Selling presets or LUTs at a low fee | Framekit | 5% to 0% against Linktree's 12% to 0% table |
| Delivering a shoot to a client | Framekit | Unlimited galleries, photo and video |
| Getting a brand's notes on a cut | Framekit | Frame-accurate review links |
Limits and Specs Side by Side
These are the published limits that shape everyday use of each tool, taken from Linktree's pricing page and Help Centre and Framekit's pricing page in October 2026, picked because each is one a creator outgrowing a link list tends to meet.
| Limit | Framekit | Linktree |
|---|---|---|
| Prices, billed monthly | $0, $9, $19, $39 | €0, €6, €13, €32 |
| Prices, billed yearly | $0, $7, $15, $31 a month | €0, €4.50, €10.50, €27.50 a month |
| Address | framekit.ai on Free; your domain from Starter | linktr.ee on every plan |
| Pages | 10, 30, 200, unlimited | One link page |
| Product fee | 5%, 5%, 3%, 0% | 12%, 9%, 9%, 0% in the feature table |
| Payment processing | Stripe's fees on top | 2.9% plus $0.30 per purchase and $0.25 per payout through Stripe |
| Where you can sell | Through your own Stripe account | Digital products in 35 selected countries |
| Analytics history | Visitor analytics in the dashboard | 28 days, 90 days, 365 days, all time |
| Storage | 10GB, 50GB, 300GB, 2TB pooled | Not published |
| Galleries and review | Unlimited galleries; review on every plan | Not offered |
| Redirects, RSS, robots.txt | No redirect manager, no RSS, robots.txt not editable | Not applicable to a single link page |
What Happens When Something Changes
These are the situations that come up once a bio link starts earning, answered from what Linktree and Framekit publish, so you can see the edges of each before a buyer or a client finds them for you.
A buyer asks for a refund. On Linktree, its Help Centre says refunds and disputes are handled entirely through your Stripe Dashboard. On Framekit you also refund through Stripe; Framekit keeps its fee on refunds, and on Business that fee is 0%.
A buyer loses the download. Framekit buyers can come back for their files, and you can resend fresh links from order emails that carry 7-day links. Updated files are not pushed to past buyers automatically.
You change your username or platform. A linktr.ee address is the platform's; Linktree allows username changes, but every printed link and old post still points at linktr.ee. On your own domain with Framekit, a future move is a settings change, not a reprint.
You stop paying. A lapsed Framekit plan can fall back to the Free plan on a framekit.ai address with a badge, within 10 pages and 10GB. Linktree's Free plan keeps your links live with Linktree branding and the 12% fee in its table.
A client has no account. Framekit gallery and review links open without one; Linktree has no client delivery to compare.
Moving From Linktree to Framekit
Moving from Linktree to Framekit is a short rebuild rather than an import, and the order matters more than the effort, because the goal is to put your own domain in every bio before you retire the linktr.ee address.
- Buy your domain first. It is the step that makes every later move a settings change rather than a reprint.
- Build the link page on Framekit Free. Recreate your links as a homepage, then add a page for each project or service you want found in search.
- Move products. Recreate your digital products in the Framekit store, connect Stripe, and replace Linktree product links with Framekit buy links.
- Add the client tools. Set up a gallery for your next delivery and a review link for your next cut, so the site does work from day one.
- Connect the domain. On Starter or above, point your domain at the Framekit site.
- Swap the bio links. Update every social profile to your domain, and keep the Linktree page live with a single prominent link to the new site for anything already printed or posted.
For other options, the best Linktree alternatives and the best link in bio tools rank the field.
Which One Should You Pick?
This decision path asks the questions in the order that settles Framekit vs Linktree fastest, beginning with whether money moves through your link, because if it never does, Linktree's free plan may be all you need.
1. Does money move through your bio link? If no, and you only need links, Linktree Free; stop here. If yes, go to question 2.
2. Do you sell courses, paid communities or need social scheduling? If yes, Linktree, whose Premium plan covers all three; Framekit does not. If no, go to question 3.
3. Does the link go on a card, an invoice or anything printed? If yes, Framekit, because Linktree offers no custom domain. If no, go to question 4.
4. Do you deliver galleries or send cuts for review? If yes, Framekit; Linktree has neither. If no, go to question 5.
5. How much do you sell a month? On yearly billing, Framekit Starter is the cheapest Framekit plan below about $400 a month in sales, Pro between $400 and about $533, and Business above that.
At Business level, compare its $372 a year with Linktree Premium at €330 and choose on features.
Frequently Asked Questions
Does Linktree take a percentage of my sales?
Yes. Linktree's pricing page, read in October 2026, lists digital-product and course fees of 12% on Free, 9% on Starter and Pro and 0% on Premium in its feature table, though its Pro plan card says "Sell and earn with 0% fees".
Stripe's processing, 2.9% plus $0.30 per purchase, applies on top.
Can I use my own domain with Linktree?
No. Linktree's Help Centre says it does not offer a custom domain to replace the linktr.ee URL and suggests adding a redirect link to a site you own instead.
Framekit puts your site on your own domain from Starter at $7 a month billed yearly, and publishes 10 pages free on a framekit.ai address before that.
Is Framekit a Linktree alternative?
Framekit is a larger product that covers the same job: the bio-link page becomes the homepage of a full site, with a portfolio, client galleries, video review, decks and a store behind it.
If you want the smallest possible link list and sell nothing, Linktree Free is simpler, and we would not argue you out of it.
Which is cheaper for a creator selling a $29 product?
Framekit is cheaper at low and mid volumes: at $1,000 a month in sales, Framekit Pro costs $540 a year and Business $372, while Linktree Pro costs €126 plus $1,080 in fees at its table's 9%.
At high volume Linktree Premium, €330 a year with no fee, and Framekit Business land close together.
Framekit vs Linktree for photographers: which is better?
Framekit is better for photographers, because a link page alone cannot deliver a shoot: Framekit includes unlimited client galleries with photo and video, favourites and download PINs, plus a preset store, in the same account as the site on your own domain.
A photographer on Linktree also pays a gallery service such as Pixieset.
Is Linktree's free plan good enough?
As a link list, yes: Linktree Free includes unlimited basic links and email and phone sign-ups.
It stops being enough when money moves through it, because its table lists a 12% fee on Free, or when you need a portfolio, a client gallery or your own domain, none of which a single linktr.ee page provides.
Can Linktree sell courses or memberships?
Linktree sells courses on its own platform, lists bookings among its selling features, and offers paid communities in the US.
Framekit's store sells digital downloads only, with no courses, memberships, subscriptions or communities, so a creator whose income is a course should weigh Linktree, or a course platform, over Framekit.
Do I keep my customers' details on each platform?
On both, payments run through your own Stripe account, so payment records sit with you. Linktree collects email and phone sign-ups on every plan and exports analytics data on Premium.
Framekit's contact and booking forms send enquiries to your dashboard and inbox, with 500 to unlimited submissions a month by plan.
Does a link-in-bio page hurt my SEO?
A link-in-bio page does not hurt your own site, but it does not build it either: traffic to linktr.ee strengthens Linktree's address, not yours.
A site on your own domain, with separate pages for each project or service, turns the same audience into search visibility you keep. Framekit gives each page its own title and description.
What does Framekit's fee apply to?
Framekit's fee applies only to product sales through its store: 5% on Free and Starter, 3% on Pro and 0% on Business, on the post-discount price and kept on refunds.
It does not apply to client galleries, review links or work you invoice elsewhere, and Stripe's processing applies on top on every plan.
Can I move my Linktree page to Framekit?
Not automatically; there is no importer, so you recreate the links, which for a typical page takes minutes.
Buy your domain first, because that makes the move permanent: once your links live on your own address, any future platform change is a settings change rather than a reprint of everything with linktr.ee on it.
Should I run Linktree and Framekit together?
For a short overlap, yes. Keep the Linktree live while you build the Framekit site on the free plan, then point your bio at your own domain and leave the Linktree page with one link to the new site.
Running both long term rarely makes sense, since Framekit's homepage does the link-page job.
Does Framekit use AI credits?
Yes. Every Framekit plan, Free included, carries a monthly AI allowance that grows with the plan, and AI generation for site sections, copy and decks draws on it.
Hand edits to any page or slide never touch it, and the number of decks is unlimited. Linktree lists AI integrations on its Premium plan.
The Verdict: Framekit vs Linktree in 2026
Linktree is the fastest way to publish a list of links and the one your audience already knows. If money rarely moves through your bio, or you sell courses and live on Instagram, its free plan or Premium is the right purchase.
Where Framekit loses: it has no social scheduling or DM automation, no courses, memberships or communities, and a homepage asks a visitor for slightly more attention than a familiar link list.
Its store checkout runs on a hosted framekit.ai page and sales tax is yours to handle. If Linktree's 0% Pro card applies to your account, Linktree Pro is cheaper on fees too.
Choose Framekit when your bio link has to do more than route traffic: win commissions from a portfolio on your own domain, deliver galleries, collect notes on a cut, or sell files at 5% falling to 0%.
For a creator who is hired as well as followed, that is the whole business in one link.
Related reading: Framekit vs Beacons covers the creator-store alternative, Framekit vs Carrd the one-page builder, and the best ways to sell digital products on Instagram the selling side.
